Back
Untangling information architecture through end-to-end UX research
*I left before the budget was approved for a website redesign, however many of my designs were implemented after. Check out my product navigation flow at: ebaratechnologies.com (opens in a new tab)
Problem
Diving into the site's information architecture surfaced that navigation was page-dependent (going one level deeper meant a full page load) so the search for a product was a series of waits.